
CRITICAL COMMUNICATIONS
MEDIA CONSULTATION & TRAINING FOR EXECUTIVE LEADERS
When it comes to strategic communications, the only thing that hasn’t changed is the need to be prepared. Empower Media Exchange provides industry-leading media coaching, publicity preparedness and crisis consultation for clients worldwide.
Led by award-winning journalist, Ruby Jones, and calling upon two decades of media training expertise, we specialize in highly practical communications coaching solutions designed to educate, inform and empower.
Media Consultation & Training Designed Exclusively For You
We offer immersive workshops that help corporate communicates better understand the news media, and train them to deliver their messages with precision. Our consultation and coaching techniques provide the tools necessary to communicate in any scenario. From high-stakes interviews with professional reporters to presentations and investment pitches, our goal is to create confidence in your communication.
Whether you reach your audience through webinars, social media or internal corporate videos, our high-level professional development will give you a clear advantage.
What Makes Us Different?
WE WANT TO
KNOW YOUR
STORY
Whether you’re communicating with your team or your target audience, the story behind your business is what drives engagement – it’s the driving force behind customer loyalty and where employees find alignment. The way you tell your story matters, and with over 20 years of corporate storytelling fueling our media consultation and training, we’ll help your story stick.
YOUR BRAND
IS OUR
BUSINESS
Brand management is essential to the success of your business. When you’re thrown a curveball, our crisis communication training will help you respond and recover, building trust with your audiences and putting stakeholders at ease. Public relations, board relations and media relations are all about relationships, and we’ll show you how to cultivate them at every opportunity.
WE INVEST
IN YOUR
SUCCESS
With deep expertise in media dynamics and executive communications, we provide tailored professional development that helps you navigate today’s fast-paced media landscape. Our team of seasoned consultants, former journalists and communication strategists understands how to shape messages that position you as a thought leader at every stage of your career.
MEDIA TRAINING FOR THE MODERN PROFESSIONAL
Empower Media Exchange provides custom-tailored coaching for each individual client. Equally suitable for new hires, seasoned executives and company communicators at every level, our training is designed to help clients anticipate reporter behavior, avoid common press pitfalls and focus confidently on delivering messages that matter.

EMPOWER MEDIA EXCHANGE | EXECUTIVE PROFESSIONAL DEVELOPMENT
AVAILABLE SESSIONS
Empower Media Exchange offers a comprehensive suite of
consultation and training services, with options for one-on-one executive media coaching, group staff trainings, specialized workshops, seminars and ongoing support.
Media training & Interview Prep
- Message Development
- Interview Technique
- Bridging and Flagging
- Mock Interviews
Executive presence & delivery coaching
- On-Camera Training
- Public Speaking Skills
- Body Language Mastery
- Internal Communications
crisis communication support
- Crisis Messaging
- Reputation Management
- Rapid Response Preparation
- DEI Strategy
media strategy & development
- Audience Analysis
- Media Landscape Navigation
- Narrative Building
- Media/Press Relations
message control & narrative management
- Framing and Messaging
- Difficult Question Handling
- Consistent Messaging
Personal brand & thought leadership
- Brand Positioning
- Content Creation Support
- Thought Leadership Strategy
Media monitoring, analysis & feedback
- Performance Review
- Media Tracking
- Ongoing Coaching
Community engagement & trust building
- CSR Strategy Development
- Storytelling
- Outreach Planning & Support
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